Millar Gough Ink

Information
Millar Gough Ink is an American television, film, and book production company founded in 1995 by the Smallville creators/developers Alfred Fabian Gough and Miles Kamunge Millar. They were known from having co-produced television series, as well as co-writing films, along with books, including Double Exposure.

1st Logo (October 12, 1999-November 10, 2011)
Nick Names: "Orange-Red Ink", "Ink Bottle Gets the Banhammer"

Logo: In an office setting, at the forefront we see a bottle filled with orange red ink in it labeled "MILLAR GOUGH INK" in a -white gradient. After a while, a split-second before the logo ends, a hammer (which can be seen coming down in the bottle's reflection if the viewer looks very closely) swings down and smashes the bottle, causing the orange red ink in it to fly everywhere and cover up the screen. One second later, it abruptly poorly transitions to the next or split-screen logo.

Variations: There is an open-matte version of the logo.

Technique: Live-action.

Animation Factor: How could there be so much ink in that one, tiny bottle? Also, the transition to the next or split-screen logo is really poorly done.

Music/Sounds: Music/Sounds Variations: Availability: Common. First seen on the UPN short series The Strip. Also seen on Smallville and the 2011 remake ABC series Charlie's Angels. It also appeared on the 2006 television pilot of Aquaman.
 * October 16, 2001-February 12, 2002: Just the sound of a bottle breaking.
 * February 26, 2002-May 21, 2002: An odd, three-note piano tune.
 * September 24, 2002-November 10, 2011: A reverberating cartoon ditty.
 * A silent variant would appear, where the bottle breaking sound is absent. This variant would appear on the Smallville season 1 episodes "X-Ray" and "Hug".
 * On early season 2 episodes of Smallville such as "Vortex", a reverberating cartoon ditty would play quieter than too loud.
 * Original airings use a generic theme and a voice over.
 * On the short series The Strip, the closing theme of the show is played before the splattering sound.

Scare Factor:


 * October 16, 2001-February 12, 2002: Medium to high. The bottle suddenly breaking with no warning can be jarring to many people, especially after the long silence during both this logo and the one before such as the Tollin/Robbins Productions logo.
 * February 26, 2002-May 21, 2002: Medium, the piano tune can be creepy.
 * September 24, 2002-November 10, 2011: Low to medium. It is slightly less scary with the music playing.

2nd Logo (November 15, 2015-)
Nick Name: "The Red Beaker"

Logo: On a black background, we see the stacked words "MILLAR GOUGH". To the right it is a beaker with a big black water drop in it, and inside the water drop, we see the word "INK".

Technique: None.

Music/Sounds: None, or the closing theme of the show.

Availability:

Scare Factor: Low. The logo can creep out someone, which is gonna be tamer than the last logo.
 * Seen on the 2015 AMC series Into the Badlands.
 * This can also be seen on the 2016 MTV series The Shannara Chronicles.
 * The 2022 Netflix series Wednesday also has the logo.
 * It wouldn't appear on films.