Nelvana

Background
Nelvana Enterprises, Inc. (previously known as Nelvana Limited, sometimes known as Nelvana Animation and simply Nelvana or Nelvana Communications) was founded in 1971 in Canada by Michael Hirsh (now in the directory of Frederator Studios), Patrick Loubert, and Clive A. Smith to produce and distribute children's animated shows and movies originally. The original specials the company produced (from 1977 to 1980) were distributed by Viacom Enterprises. Until 1986, the company did not have an animated logo separate from the credits at the end of their shows, instead using an in-credit version of its logo. Today, it's a subsidiary of the Canadian media company Corus Entertainment. From now on, Nelvana has all licensed properties on all characters based on original products and books and it's been the longest-living animation studio based in Toronto, Ontario. The company also had an international division to distribute programs and movies internationally.

The company's name originally came from a Canadian comic book superheroine from the 1940s named Nelvana of the Northern Lights, but the three decided to use a polar bear instead for a logo in order to avoid confusion.

1st Logo (October 15, 1978-April 2, 1988)
Logo: We see an in-credit version of the Polar Bear looking up at the North Star, as seen on Nelvana shows from 1985-2004, either with or without an arch. "NELVANA", "NELVANA LIMITED" or "A NELVANA PRODUCTION" is seen below, sometimes with copyright info below.

Variants:
 * On the workprint of Rock & Rule (1983), the logo is yellow rather than the colour of the theatrical version.
 * On VHS and some early TV prints of The Care Bears Movie (1985), the background is, the same blue used on the custom Samuel Goldwyn Home Entertainment logo, and was likely caused by some sort of post-production mistake, as the credits background for the film's original theatrical release was black. Post-MGM prints of the film restored the credits back to their original black colour.

Technique: None.

Music/Sounds: Either the beginning or the ending theme of the movie, probably silence, or probably the ending theme of the show.

Availability:
 * Appeared at the beginning or end of Nelvana-produced films from the 1970s and 1980s, beginning with The Devil and Daniel Mouse.
 * This was also seen on Rock & Rule, The Care Bears Movie, The Wild Puffalumps, and Care Bears Movie II: A New Generation.
 * Also seen on the Star Wars: Droids cartoon, the live-action series The Edison Twins, and early 1980s prints of Nelvana's early animated TV specials (A Cosmic Christmas did not feature the logo, nor did the Strawberry Shortcake specials or other co-productions with Those Characters from Cleveland).
 * This was used in tandem with the next logo until 1988.

2nd Logo (September 13, 1986-June 1, 2001)
Logo: On a black background, a square with a  outline and a white star in the centre flies from the top right of the screen, gradually enlarging and turning anticlockwise to fit the screen as the star multiplies into a seven star semicircle outline. The text "NELVANA" appears below the semicircle. The star outline shines from left to right, and the pinnacle star sends a shower of light (which starts off in neon yellow, but turns neon blue) down the centre of the semicircle. The company name lights up in, and the shower of light unfolds to the left, turning into a neon blue polar bear looking up.

Variants:
 * There are filmed and videotaped versions.
 * The short variant starts off with the stars shining and the "shower of light" animation. This plays in warp speed on Eek! the Cat before the compressed or split-screen credits. This is slowed down on some episodes of Babar, The Adventures of Tintin and Beetlejuice. This version is more common.
 * A longer version was seen on some theatrical releases of the era, including Babar: The Movie and Care Bears: Adventure in Wonderland. After the logo forms, the polar bear stands on its hind legs for a second before assuming its normal position, then all seven stars disappear. Depending on the film, the background will either be the usual (as seen on Babar: The Movie), or black (as seen on Care Bears: Adventure in Wonderland).
 * The 1988 TV special Clifford the Big Red Dog has a rare gradient background variant with the logo rotating on screen from the centre. Some episodes of Care Bears have this shortened.
 * Later episodes of T and T have the logo quickly rotating to the left to reveal the Qintex Entertainment logo (current prints as seen on the YTV Direct YouTube channel have this variant plastered by the 6th logo).
 * On Fievel's American Tails, a long version of the logo is shown on the top right corner along with the 1991 Amblin Television logo on the top left and the short 1991-2006 Universal Cartoon Studios logo on the bottom centre.
 * On Family Dog, this logo is shown on the left alongside with the 1991 Amblin Television logo on the right (without the switch-off part).
 * On the German dub of the 1993 animated special The Incredible Crash Dummies, this logo is shown on the left alongside the Lamb & Company logo.
 * On some episodes of Blazing Dragons, this logo is shown on the left, along with the Ellipse Programme logo on the right.
 * On season 4 episodes of Eek! Stravaganza (episodes with Klutter), this logo is shown in split screen on the left alongside with the 1989-1998 Film Roman logo on the right.
 * The restored HD prints of The Adventures of Tintin seen on the series' foreign Blu-ray release feature a bizarre variant of the "slowed-down" short version; here, the image has been shrunk down to the centre of the screen (presumably a side effect of not having the logo's original negatives or tape to restore from and the series' conversion to widescreen).
 * On a promo for The Adventures of Tintin, the logo was shown on the right, alongside with the Ellipse Programme logo on the left. In this one, the polar bear and stars are white and the “NELVANA” text is green.

Technique: Animated in a combination of traditional cel animation and early CG.

Music/Sounds: An ascending whoosh and a dramatic synth theme, followed by a thunderclap and a humming noise sounding similar to a lightsaber from Star Wars as "NELVANA" lights up. For most of Nelvana's 1990s shows, the end theme played over it, it was silent, or (rarely) the standard theme played.

Music/Sounds Variants:
 * The gradient background variant used a mystical twinkling sound with a thunderclap. Some specials and shows distributed outside of North America used this variant, although the original broadcasts of My Pet Monster had this version's music playing over the standard logo.
 * On Care Bears: Adventure in Wonderland, some whooshing sounds with wind chimes and a dreamy synth theme plays.
 * On some airings of Babar, there is a 4-note xylophone which keeps playing through the logo. Midway through the xylophone is a flute note that plays until the logo finishes.

Availability: Uncommon. Plastering with the 2004 logo has made it not nearly as common, but it's still easy to find.
 * The short variant can still be seen on 1995-2001 episodes of Little Bear and early episodes of Franklin on Nick Jr., Eek! Stravaganza (whenever reran, usually on foreign Disney networks), Fievel's American Tails on Peacock, VHS and Netflix releases of The Magic School Bus (1994 series), and on VHS and DVD releases of the Nelvana version of Care Bears.
 * The theatrical variant appears on The Care Bears' Adventure in Wonderland (Black background variant) and Babar: The Movie (Purple background variant).
 * Also found on all episodes of Beetlejuice (including the Shout! Factory boxset) and the Donkey Kong Country pilot episode "I Spy With My Hairy Eye".
 * Netflix's prints of The Adventures of Tintin retain this logo, as well as the 2006 DVD releases of said show; depending on the region, the Blu-ray release will either feature the normal "slowed-down" variant, or the shrunken-down version.
 * When Fox Kids reran The Magic School Bus from 1998 to 2002, this logo was omitted.
 * The short variant was preserved on some episodes of Babar when Qubo reran the series up to its shutdown.

Final Note: Most shows had this logo until 1997 (after being used in tandem with the 3rd logo below) when they then switched to the next logo. However, even though the logo retired in 1996, Little Bear continued to use the logo until its end in 2001, and earlier episodes of Franklin used this logo from its debut in 1997, until sometime in 1999.

3rd Logo (December 2, 1995-July 30, 2005)
Logo: On a space background, there is a flash of light as the company logo appears in CGI on the background looking similar to the 1st logo, with some exceptions: the seven star semicircle has a chrome outline, as does the polar bear and the "NELVANA" text. A multicoloured comet flies from the right, and as it passes the pinnacle star and the second star to the left in the semicircle, each star lights up.

Variants:
 * On Cardcaptors: The Movie and some Rolie Polie Olie and Franklin games for PC, an extended version exists in which there's a more delayed zoom-out, ending with the logo animating backwards, but without the comet animation.
 * An even shorter version of the logo starting from when the comet flies from the right exists. Sometimes, this is played in slow/delayed motion.
 * Some episodes of Donkey Kong Country have a still shot of this logo.
 * Starting in 2002, the byline "Nelvana is a COrUs Entertainment Company" was added (with "COrUs" written in its corporate font), and the logo animation was shifted up from the zoom-out.
 * On shows that Nelvana distributed internationally, the chyroned words "Distributed By" and "INTERNATIONAL" (or, very rarely, "International") appear above and below the logo, respectively.
 * Beginning in 2002, the logo is zoomed out a bit further (with a black background added behind, as shown by the flash only appearing in the middle) in order to fit in the "Nelvana is a COrUs Entertainment Company" byline on the bottom.
 * Starting in 1997, the URL "www.nelvana.com" was sometimes added below or above the logo.
 * A theatrical variant exists where a five-pointed star flashes in the distance on a much cleaner-looking starfield and the Nelvana logo (which looks more metallic and the stars around the arch are never as visible), which is turned on its side, flies toward the screen and flips upright. A variant on the 2nd logo's polar bear animation (with it standing on its hind legs briefly) plays while it flips toward us. The logo sparkles a bit in the end.
 * An in-credit version has appeared on Tales From the Crypt on the last episode (and the only animated one), "The Third Pig". It also appears on the 1997 Pippi Longstocking series with the AB Svensk Filmindustri, TaurusFilm, and TFC Trickompany Filmproduktion GmbH logos.
 * On the Japanese dub of Donkey Kong Country, the bylineless version appears in-credit and animated in the custom ending theme.
 * On Kids' WB! broadcasts of Cardcaptors and seasons 2-3 of Rescue Heroes, the logo is played in split-screen due to the block's own split-screen credits (the former has the pre-2002 variant, while the latter has the 2002 Corus byline variant).

Technique: CGI animation.

Music/Sounds: The end theme of a show, the generic CBS theme, or silence. Starting in 2002, a composition by the Toronto-based company Animated Audio is heard: a "WHOOSH" sound plays, followed by some haunting chime sounds, then a second "WHOOSH". Sometimes, only the first "WHOOSH" was used, or the last "WHOOSH" would be cut out. This was mainly used on the extended variant of the logo, but the third variant was also used on the standard long version on a 2004 Nicktoons airing of Pelswick.

Music/Sounds Variants: On the trailer for Care Bears: Journey to Joke-a-lot, we hear what sounds like a shooting star passing by in time with the comet flying. The version used here is the one that starts with the comet flying by.

Availability: Uncommon. Once again, plastering with the 2004 logo had been rarer, but this logo is (like the last logo) still easy to find.
 * First seen on The NeverEnding Story: The Animated Adventures of Bastian Balthazar Bux.
 * This logo is often seen on Nelvana's Retro Rerun YouTube channel.
 * It can be seen on season 2 of Cyberchase, Rolie Polie Olie, the first two seasons of Max and Ruby, post-1999 episodes of Franklin, among others.
 * Also found on their English dub of the anime Cardcaptor Sakura, known initially as Cardcaptors in those regions, as well as All New Tales from the Cryptkeeper.
 * It was also seen on Braceface, last seen on Disney Channel and ABC Family (now Freeform) in the US.
 * Beyblade G-Revolution kept this logo until its end in 2005.
 * On Tubi, the Braceface episode "Up in Smoke" retains the Corus Entertainment byline.
 * This was also seen when Nickelodeon aired My Dad the Rock Star for a brief time in 2005, but Nicktoons airings and current prints have the 6th logo instead.
 * This is retained on current prints of the Ace Ventura animated series, including Morgan Creek's official uploads and when Tubi streamed the series.
 * The theatrical variant was only seen on two movies; 1997's Pippi Longstocking and 1999's Babar: King of the Elephants.
 * The "INTERNATIONAL" variant appears on international prints of the first four seasons of The Fairly OddParents and on international prints of Taina. The aforementioned variant with the byline was seen on The Fairly OddParents episode "Abra-Catastrophe! (Parts 1-3)"

4th Logo (2001-2004)
Logo: On a white background, we see the seven star semicircle, polar bear and "NELVANA" text as from the previous logo, but with a dark blue outline. Underneath the "NELVANA" is the URL "www.nelvana.com" and underneath the URL, the byline reads "A CORUS™ Entertainment Company".

Variant: Sometimes, the byline would instead be stylized as "A CORUS Entertainment Company" (in non-italics).

Technique: None.

Music/Sounds: None. In other cases, the end theme of a show or the generic network theme.

Availability: Rare. This was used as an alternate logo in tandem with the previous one between 2001 and 2004.
 * On first-run shows, this appears on season 1 of Cyberchase and later episodes of Maggie and the Ferocious Beast (Nick Jr. reruns kept the logo intact; however, on later prints, such as DVD prints and airings on Qubo, this logo was plastered with the next one).
 * It also appears on some international prints of The Fairly OddParents. One example is the episode "Boy Toy"/"Inspection Detection" from the UK DVD release "Boys in the Band" (the other episodes use the "INTERNATIONAL" variant of the previous logo).
 * The version with the normal font byline appeared on the Game Boy Advance game Beyblade V-Force.

5th Logo (July 20, 2004-February 11, 2013)
Logo: On a starry background in which the stars move about, the polar bear from before is seen with the words "NELVANA" also in the same font as the next one. A shooting star comes from near-lower left side of the screen and it goes by the polar bear, leaving a shiny star, which reveals itself to be the one in the next logo. During all this, the byline " A CORUS™ ENTERTAINMENT COMPANY " is seen below. The logo resembles the 3rd logo.

Variants:
 * There exists an extended version that animates just like the 3rd logo's extended version, but cheaper looking and with the text moving into place.
 * There is a still in-credit version with the bear and star shifted slightly to the left.

Technique: 2D computer animation.

Music/Sounds: Same as the 3rd logo. In some cases, the end theme plays over.

Availability: Very rare. This is obviously a placeholder logo for the next logo.
 * This logo has been a recent discovery, and has appeared on a small number of Funimation Entertainment-distributed Nelvana releases, and so far, this logo appeared on the 2005 DVD release of Braceface: Turning 13 in terms of plastering the 3rd logo.
 * It was used as a de-facto home video logo on the 2004 compilation DVD Nelvana's Friendship Collection: Making New Friends, and the 2004 VHS and DVD releases of Beyblade G-Revolution: Beginning of the End.
 * Currently unknown if this was on Nelvana's other home media releases, though the in-credit version was found on seasons 4-5 of Max & Ruby.

6th Logo (September 7, 2004-)
Logo: On a black background, the white text "NELVANA", outlined in dark blue, is seen with a byline underneath it. A white polar bear then flies onto the screen from the bottom-left, then stops onto the text and bumps the North Star onto the screen, which shines, and a haze of light forms and dissipates behind the logo.

Trivia: The logo looks similar to the pre-1986 in-credit logo, but with only one star called the Polaris.

Bylines:
 * Original Variant, September 7, 2004-: Because of parent company Corus Entertainment Inc.'s "growth" in its company (hence the "Inc." for incorporated), the byline reads "A Corus™ Entertainment Inc. Company" (exactly like that).
 * April 15, 2006-: The byline reads "A CORUS™ ENTERTAINMENT COMPANY", all in capital letters, and in the same font used in the alternate 2003 logo. The logo is also shown in widescreen or fullscreen with the haze being stretched.

Variants:
 * A more common variant begins with the polar bear already on the text and bumping the North Star.
 * Sometimes until early 2006, no haze was shown for the "Inc." byline variant.
 * The "A CORUS™ ENTERTAINMENT COMPANY" byline logo also has a haze-less variant, seen on shows starting with Scaredy Squirrel or Grossology.
 * A variant exists with the words "A NELVANA PRODUCTION" above the polar bear and no haze is shown.
 * On Handy Manny starting with season 2, the haze is shown and the 2006 byline is seen.
 * A custom version exists where the logo is slightly off-center, and, notice that, after the polar bear bumps the star, the entire logo gets slimed like the Nickelodeon slime, causing the polar bear and the company name to become distorted, the byline to become obscured, and the North Star to spin around before the slime drips. The haze is absent. Seen on Grossology.
 * A still version of the 2004 normal version of the logo exists. Seen on the original US airings of Grossology on Discovery Kids/The Hub (now Discovery Family).
 * A variant exists in which "INTERNATIONAL", in a rounded rectangle, is squeezed in between the company name and the byline.
 * A superimposed version of this variant exists, which was seen on the credits for Franklin and the Turtle Lake Treasure.
 * On current prints of the first episode of Committed, the logo is still without the North Star.
 * Some reruns of Corduroy have the logo starting after the north star is bumped.
 * There's a superimposed variant with the in-credit text "Distributed by Nelvana Enterprises Inc." above it and no haze is shown. Seen on season 3 of Max & Ruby, sometimes sharing the screen with the Treehouse logo.
 * On My Friend Rabbit, the logo "stalls" a bit, where the polar bear doesn't bump the North Star exactly when first seen; after that, the animation is seen as usual and the 2006 byline is seen.
 * Starting with season 5 of Cyberchase, the logo starts when the polar bear walks forward right after jumping onto the logo. Also, the 2004 byline is seen, and no haze is shown.
 * On the Game Boy Advance game Beyblade G-Revolution, the Nelvana International logo is seen.
 * On the Game Boy Advance game Bakugan: Rise of the Resistance, the logo is shown outlined in white on a black background.
 * Sometimes, as seen on Class of the Titans and seasons 2 and 3 of Being Ian (with the exception of the series finale "An Ian-convenient Truth!" and some early aforementioned season 2 episodes), the logo is bylineless.
 * However, on Qubo airings of early episodes of the aforementioned Class of the Titans, the 2006 version replaces the bylineless one. Notice that, after the polar bear bumps the star, the star never twinkles. Also appeared on the series finale of the above.
 * Notice that, the bylineless logo plays but the animation is slightly slower. This occurs on most seasons 2 and 3 episodes of Being Ian.
 * A variant exists in which the word "DIGITAL" is added below the text above with the byline appearing below it.
 * Occasionally, the 2004 byline is in grey.
 * On Life with Boys, the logo has smoother animation but it's haze-less. Some shows have this variation as well.
 * An in-credit version appears on some shows.
 * On season 1 of Horrid Henry, "IN ASSOCIATION WITH" is above the logo.
 * A strangely-filmed version of the full logo exists on a Polish 35mm print of Franklin and the Turtle Lake Treasure.
 * On some Nickelodeon/Nicktoons Network airings of Wayside, the logo is shifted upwards.
 * On Wishfart, "Produced in Association With" is added on the upper left side of the logo. Notice that, when the polar bear bumps the star, the rainbow flies out of it, which zooms across the screen, transitioning to the Bejuba Entertainment logo with the text "Distributed By" at the upper side, and no haze is shown.
 * On Lucky Duck, there is a bubble transition to the logo and no haze is shown.
 * At the end of a trailer for Care Bears: Journey to Joke-a-lot, there is a very short version which starts when the haze disappears.
 * On the trailer of the failed series Formula RC (which can be found on Pipeline Studios' Vimeo account), the polar bear is wearing a cybernetic glasses. After it bumps the star, it settles down when the star turns red, yellow and green. The "N"s are acting like car tires, then the polar bear drives away as the star spins, and no haze is shown.
 * On Channel 5 "Milkshake!" airings of the first two seasons of Miss Spider's Sunny Patch Friends, the Nelvana logo is seen at the top left, The Absolute Digital Pictures logo is seen at the top right, the Callaway Arts & Entertainment logo is seen at the bottom left and the Teletoon "Oval Smile" logo is seen at the bottom right, all taking place on a black background and being still. On Channel 5 "Milkshake!" airings of the third and final season of the said show, it's the same as the first two seasons, except the Teletoon "Oval Smile" logo at the bottom right is replaced with the 1999 Treehouse logo.
 * On Discovery Kids airings of Latin American prints of later season 3 episodes, some of season 4 and remastered airings of season 1 of The Backyardigans, the 2006 version of the common variant with the haze is seen (but the Nickelodeon Productions "Lightbulb"/2009 logos plastered it, making this freeze-frame at the end). Also appeared on Discovery+ prints of the aforementioned episodes.

Technique: A combination of computer animation and 2D computer graphics.

Music/Sounds: A nice 3-note guitar theme composed by Mike Northcott and Neil Parfitt, with a ding and a child laughing towards the end. Otherwise, the end theme of the show plays over. In the US, original network airings used a generic theme.

Music/Sounds Trivia: The music was completed on June 1, 2004.

Music/Sounds Variants:
 * For the long version, it uses the extended version of the theme, but the synth note is heard at the beginning of the music as the logo starts.
 * Shows plastering the 1985 logo may use the dramatic synth theme or the mystical twinkling theme instead of the normal music. This appears on newer prints of T and T and My Pet Monster.
 * For the Grossology variant, the short version of the theme is heard, followed by the theme being interrupted by the sound of slime splashing and dripping.
 * In some cases, silence.
 * For the Care Bears: Journey to Joke-a-lot trailer variant, we hear the audio variant of the 3rd logo.
 * Sometimes, the child's laughter is omitted.
 * On The Adventures of Chuck and Friends, the music is sped up without the laughter.
 * On The Stanley Dynamic and Bubble Guppies, the last part of the music plays without the laughter. On the latter show's episode "The Arctic Life!", we hear this music along with the ending of the song "This is the Arctic Life".
 * On Spliced, it's the stock sound "Sound Ideas, BIRD, ROOSTER - MORNING CALL, ANIMAL 01", used in the show's theme song, often with more sounds (a duck quacking, a person sneezing, etc.) in every episode of the show.
 * On the trailer of Formula RC, the driving sounds were heard, along with three dings for the star.
 * On the 2006 Max & Ruby DVD "Max's Chocolate Chicken" (released by Treehouse and Kaboom! Entertainment), the theme is slightly different with a different, more cheerful-sounding laugh at the end (similar to the laugh of Caillou).
 * On a Sidekick teaser promo, a male voice says "Sidekick!".
 * On some episodes of Mike the Knight and the sizzle reels of some Nelvana shows (such as the aforementioned Mike the Knight, Babar and the Adventures of Badou and Little Charmers), the child's laughter is omitted as the music consists of a sombre, "evaporating" deep synth note instead, set in the same chord as the normal fanfare.

Availability: Ultra common. This logo is mainly used to plaster older Nelvana logos. This logo has currently been used in tandem with the next logo.
 * It debuted on Miss Spider's Sunny Patch Friends, and last appeared on the second season of Ranger Rob.
 * Nelvana shows from the time, such as The Backyardigans, Grossology when last seen on Hub Network (now Discovery Family), Babar and the Adventures of Badou, Handy Manny on Disney Junior (formerly Playhouse Disney), Wayside and many others feature this logo.
 * The in-credit variant appears on some shows.
 * It was also used as a de-facto home video logo.
 * The bylineless logo appeared on Class of the Titans (with the exception of Qubo airings of early episodes) and Being Ian (with the exception of the series finale).
 * The “IN ASSOCIATION WITH” variant appears on some early season 1 episodes of Horrid Henry internationally (CITV airings used an in-credit version). It's also used on Nicktoons prints of those episodes.
 * The superimposed variant appeared on season 3 of Max and Ruby, since the company was never involved as much producing the series along with seasons 4-5, but by the sixth season, the regular version of this logo was used, considering that the company increased their involvement in actual production following Silver Lining Entertainment and Chorion closing their doors in 2012, with Atomic Cartoons co-producing in addition.
 * This is more commonly used to plaster older Nelvana logos, mainly on DVD or digital streaming.
 * It also appears on post-2005 prints of Nelvana material, such as Babar on Qubo, Bob and Margaret on Showtime Women, the KaBoom Entertainment DVD release of My Pet Monster, DVD releases of Tales from the Cryptkeeper, the now-discontinued Funimation DVD of WildC.A.T.S., and the Shout! Factory DVD releases of The Adventures of Tintin.
 * It plasters the 2nd logo on The Magic School Bus: The Complete Series DVD box set, released in 2012; all the episodes in the box set have the logo plastered, except for "Ups and Downs", which retains the 2nd logo. It also appears at the end of recent prints of A Cosmic Christmas, after the Viacom "V of Doom" logo.
 * It can be also seen on 2014-issued printed episodes of the 1986 Care Bears series on YouTube.
 * Uploads of Nelvana shows on the "YTV Direct" (which originally began as "Nelvana Retro") and "Treehouse Direct" YouTube channels tend to have this logo plastered over the previous ones, sometimes with odd results (the first episode of T and T has the short version ending before the music of the 1985 logo does; all other episodes have the long version to sync with the music).
 * It also appears on many DVD releases of Nelvana shows in international territories, such as The Fairly OddParents (one example is the "Superhero Spectacle" DVD).
 * When Nicktoons Network aired My Dad the Rock Star from late 2005 to early 2008, this plastered the 3rd logo, as does Tubi and DVD releases of the show.
 * After the new and current logo debuted, this logo was used on the first season of Ranger Rob, season 6 of Max & Ruby and The ZhuZhus (formerly known as Polly and the Zhu Zhu Pets). It also appeared in lower-third credits of Ollie's Pack on Nickelodeon and Nicktoons in place of the next logo.
 * The Grossology variant surprisingly appeared on a Captain Flamingo promo.
 * The "DIGITAL" variant was only seen on the series adaptation of Pinkie Cooper.
 * The standard variant also appears on Canadian DVDs of properties that Nelvana acquired Canadian DVD rights to, such as The Octonauts, In the Night Garden, among others.
 * As of now, this logo is still used in tandem with the next logo in conjunction.

7th Logo (June 25, 2017-)
Logo: On a background, we see the polar bear in blue with a white outline and the new "nelvana" text in the 2016 Corus Entertainment logo's font, in white being drawn out. The star is at the bottom of the bear, jumps up and spins, then lands. The polar bear bumps it, causing the colours to reverse. Then, the text at the bottom middle of the polar bear changes from white to. A tiny, registered trademark symbol appears next to the company's name right at the bottom.

Variants:
 * Shorter and still versions exist, with or without the Corus byline.
 * An in-credit version exists.
 * On the Canadian French dub of season 7 episodes of Max & Ruby (and possibly others), a French version has the byline translated in "Une compagnie de Corus".
 * On season 2 of The Hardy Boys, the logo is smaller and has the text "IN ASSOCIATION WITH" above.

Technique: 2D computer animation.

Music/Sounds: A 13-note synth tune, or the show’s ending theme; or none.

Music/Sounds Variants:
 * On the welcome intro of Nelvana's official YouTube channel (Nelvana Digital Network), the tune is altered, which has 11 notes.
 * On Bravest Warriors, the tune is in sync with the Corus logo.

Availability: Current.
 * First seen on their website, and made its official debut on Hotel Transylvania: The Series.
 * Also appeared on newer TV shows by the company like Bravest Warriors, Mysticons, Go Away Unicorn!, Corn & Peg, Agent Binky: Pets of the Universe, The Dog & Pony Show, Ollie's Pack, Thomas & Friends: All Engines Go, as well as other shows.
 * The full logo was first seen on Zhu's News - Pumped Up Zhus, which can be seen on YTV's official YouTube channel.
 * Also seen on the final season of Max & Ruby and seasons 2 and 3 of Ranger Rob.